Plume, a digital health platform for transgender patients, raised $14 million. The Denver-based startup offers patients access to telehealth consultations and gender-affirming care, including home delivery of hormone medications.
The company was founded in 2019 by two physicians, Dr. Matthew Wetschler and Dr. Jerrica Kirkley, who sought to make it easier for people to access care. Since then, it has quickly expanded to 28 states, and was recently added as a covered benefit by the Trevor Project, a nonprofit that offers mental health services for LGBTQ youth. Currently, Plume does not take insurance, but instead charges a $99 per month membership fee, which includes the cost of care and lab monitoring.