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Customer Journey Mapping

May 29 @ 11:00 am - 1:00 pm EDT

IoT (Internet of Things) concept.

Consumer empathy. It’s the key to successful product strategy, design, and marketing. Through it, we find unanswered questions, unmet needs, and ideas catalyzing behaviors. But building a business, product, or service around a point­-in-­time understanding of your consumer is a strategy destined to fail. To successfully create an offering that dramatically shifts behavior, organically generates habitual engagement, and promotes a profitable viral cycle, we must first understand the consumer journey.

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Details

Date:
May 29
Time:
11:00 am - 1:00 pm EDT
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